#BoycottPVRINOX trends on social media

The theater chains in Andhra Pradesh and Telangana have allotted more screens for Shah Rukh Khan's 'Dunki' rather than Prabhas's 'Salaar', disappointing fans. This has led fans to choose single-screen exhibitors or small private theaters that have opted out of 'Dunki' screening. The hashtag #BoycottPVRINOX has trended on Twitter as fans demand equal screen share for both movies. Prabhas's 'Salaar' has overtaken 'Dunki' in advance ticket booking and pre-sales in southern states, leading the makers to request fair screen distribution across the country.